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World’s primary sustainable fashion design competition launched with new industry partners to support growth in China

2019-02-13 13:21:34byFlora
China Textile 2019年1期

by Flora

Redress, the Hong Kong based NGO working to reduce textile waste in the fashion industry, opened the ninth cycle of The Redress Design Award, the worlds primary sustainable fashion design competition..

Christina Dean, Founder and Board Chair of Redress said: “In times of crisis, we desperately need creativity. Fashions direct link to waste, pollution and climate change is undisputed. By uniting the 2019 winner with a sustainably-minded fashion brand in China, we can influence one of the worlds most important fashion epicentres whilst showcasing the advances that China is making to clean up its act.”

Li Lin, President and Chief Creative Director of JNBY Group, noted: “JNBY Group shares Redress goal to create a sustainable fashion industry. Last year we launched Reverb, a new circular fashion brand that is transforming our groups environmental impact. Globally the desire for change, particularly among the younger generation, is evident. We believe in the importance of educating the next generation and look forward to welcoming the next winner of the Redress Design Award into our team.”

With support from two new headline sponsors the competition will also accept applications from menswear designers for the first time since its launch in 2011

The ongoing Major Sponsorship from Create Hong Kong, together with new sponsors JNBY Group and Gold Sponsor, Eastman Naia?(makers of a fully traceable and sustainable cellulosic yarn), has enabled the 2019 cycle to expand to accept entries from menswear, alongside womenswear and unisex designers.

Ruth Farrell, Eastman Global Marketing Director of Textiles shared: “We are pleased to be able to sponsor this important, ever expanding competition which aligns with Eastmans goal to promote sustainable fashion education. Through our partnership with Redress, we are working to cultivate a global pipeline of sustainable designers who have the creative vision to transform fashion and build the new brands of the future.”

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