設(shè)計(jì)及項(xiàng)目建筑師：Aedas

業(yè)主：廣東邦華集團(tuán)

建筑面積：99 429平方米

竣工年份：2016年

主要設(shè)計(jì)人：韋業(yè)啟，全球設(shè)計(jì)董事

攝影：Terrence Zhang

Design and Project Architect: Aedas

Client: Bravo Group

GFA: 99 429 sqm

Completion Year: 2016

Design Director: Ken Wai, Global Design Principal

Photography: Terrence Zhang

由Aedas打造的廣東邦華環(huán)球貿(mào)易中心，坐落于廣州海珠區(qū)新港東路，是琶洲互聯(lián)網(wǎng)總部經(jīng)濟(jì)區(qū)的中心位置最高的建筑之一，230m 的高度與廣州塔隔橋眺望，重新繪就城市天際線。設(shè)計(jì)以“拼圖”為設(shè)計(jì)理念，完美實(shí)現(xiàn)多業(yè)主下的復(fù)合業(yè)態(tài)功能獨(dú)立與空間平衡，一舉斬獲了國際房地產(chǎn)大獎、亞太房地產(chǎn)大獎、IDA國際設(shè)計(jì)獎等眾多國際知名建筑獎項(xiàng)。

由于地塊形狀不規(guī)則且形狀狹長，業(yè)態(tài)功能復(fù)雜，其中辦公區(qū)域應(yīng)業(yè)主要求需打造出兩個(gè)互不打擾且獨(dú)立運(yùn)營的空間，以滿足獨(dú)立出售或租賃的靈活商業(yè)使用。如何在有限的面積中，合理布局多種業(yè)態(tài)，在空間最大化的同時(shí)，協(xié)調(diào)核心筒結(jié)構(gòu)，高效服務(wù)不同業(yè)主，成為設(shè)計(jì)需要首先解決的難題。

“復(fù)雜多樣的需求是建筑師需要面對的常態(tài)，從中找到建筑的核心表達(dá)，才是關(guān)鍵?！盇edas全球設(shè)計(jì)董事韋業(yè)啟（Ken Wai）化繁為簡，讓從外到內(nèi)的業(yè)態(tài)分隔與運(yùn)營獨(dú)立，與輪廓的簡約美學(xué)間達(dá)成完美平衡，形成具備兼容性且極簡扎實(shí)的解決方案。

項(xiàng)目集超甲級寫字樓、五星級萬麗酒店、莎瑪服務(wù)式公寓等功能于一體，設(shè)計(jì)以“拼圖”為理念，將塔樓劃分為三個(gè)錯(cuò)落咬合的體塊，其中西側(cè)高層空間用于商業(yè)辦公A及服務(wù)式公寓，坐擁廣州塔和珠江的絕佳景觀；西側(cè)低層空間則為餐廳和精品酒店；東側(cè)為商業(yè)辦公B。每個(gè)體塊都擁有獨(dú)立的核心筒和電梯，使不同類型的商業(yè)運(yùn)營更具有靈活性，拼接咬合的形式呈現(xiàn)了從視覺到實(shí)際空間的功能分割，而體塊間的劃分區(qū)域則被打造為空中大堂和室外平臺。

為在有限的面積中呈現(xiàn)出規(guī)整的可用空間，設(shè)計(jì)將核心筒從正中移至南側(cè)，使功能面積更為集中，并根據(jù)中低層與高層之間核心筒需求差異，在高層采用核心筒退讓策略，實(shí)現(xiàn)空間使用效率的最大化。同時(shí)，這一設(shè)計(jì)也將減少功能空間來自南側(cè)的陽光直射，降低建筑能耗；并充分利用北面景觀資源，提升建筑整體視野。

建筑立面在拼接的體塊上，以縱向疏密不一的線條，形成極富變化性的外觀，搭配條帶狀燈帶，簡潔大氣，在夜幕中呈現(xiàn)出極強(qiáng)的建筑形態(tài)，自然融入廣州城市發(fā)展的脈動之中。塔樓頂部以獨(dú)特的建筑語言，將觀景平臺和公共設(shè)施相結(jié)合，形成了兼具實(shí)用性與美觀性的開放空間。寬敞的露臺，從東部塔頂向下延伸的斜面，營造出富有活力的塔樓輪廓。建筑體塊在統(tǒng)一于整體風(fēng)格的同時(shí)，以錯(cuò)落而均衡的形態(tài)反映出內(nèi)部空間的不同功能，展現(xiàn)出體塊間平等友好的姿態(tài)。

量身定制的綜合體不僅能滿足業(yè)主的各種要求，也能在設(shè)計(jì)上取得協(xié)調(diào)融合，以簡約大氣的風(fēng)格成為該區(qū)域醒目的地標(biāo)建筑。

Bravo PARK PLACE, built by Aedas, is located on Xingang East Road, Haizhu District, Guangzhou. It is one of the tallest buildings in the center of Pazhou Internet Headquarters Economic Zone. It is 230m high and overlooks the Guangzhou Tower across the bridge, repainting the city skyline. The design is based on the concept of "puzzle", which perfectly realizes the functional independence and spatial balance of the composite business under multiple owners, and has won many internationally renowned architectural awards such as the International Property Awards, Asia Pacific Property Awards, IDA International Design Awards and so on.

Due to the irregular shape and narrow shape of the plot, the business format and functions are complex.The office area should be created by the owner to create two independent and independently operated spaces to meet the flexible commercial use of independent sale or lease. How to rationally arrange a variety of business formats in a limited area, while maximizing the space, coordinate the core structure,and efficiently serve different owners, has become the first problem that the design needs to solve.

"Complicated and diverse needs are the norm that architects need to face. Finding the core expression of architecture is the key." Aedas Global Design Principal Ken Wai simplified the complexity and separated the business from the outside to the inside. Independence, and the perfect balance between the minimalist aesthetics of the outline, form a compatible and minimalist solution.

The project integrates the functions of a super-class A office building, a five-star Renaissance hotel, and Shama serviced apartments. The design is based on the concept of "puzzle", dividing the tower into three interlocking volumes, of which the high-rise space on the west side is used In the commercial office A and serviced apartments, it has an excellent view of the Guangzhou Tower and the Pearl River; the low-level space on the west is the restaurant and boutique hotel; the commercial office B is on the east. Each block has an independent core tube and elevator, which makes different types of commercial operations more flexible. The splicing and occlusal form presents the functional division from the visual to the actual space,and the divided areas between the blocks are created as air lobby and outdoor platform.

In order to present a regular usable space in a limited area, the design moved the core tube from the middle to the south side to make the functional area more concentrated, and based on the difference in core tube requirements between the middle and low floors and the high floors, the core tube was used for concessions in the upper floors. Strategies to maximize the efficiency of space usage. At the same time, this design will also reduce the direct sunlight from the south side of the functional space, reduce building energy consumption; and make full use of the northern landscape resources to enhance the overall view of the building.

The fa?ade of the building is on the spliced volume, with vertical and dense lines, forming a highly variable appearance. With striped light strips, it is concise and atmospheric. It presents a strong architectural form in the night and blends naturally. In the pulse of Guangzhou's urban development. With a unique architectural language on the top of the tower, the viewing platform and public facilities are combined to form an open space with both practicality and beauty. The spacious terrace, the slope extending downward from the top of the eastern tower, creates a vibrant tower silhouette. While the building blocks are unified in the overall style, they reflect the different functions of the internal space in a scattered and balanced form,showing an equal and friendly attitude among the blocks.

The tailor-made complex can not only meet the various requirements of the owners, but also achieve coordination and integration in design, and become a striking landmark in the area with a simple and atmospheric style.

平面圖 plan

立面圖 elevations

剖面圖 section