隨著老年人口數(shù)量的不斷增加和人均預(yù)期壽命的延長(zhǎng),以及針對(duì)老年人社會(huì)保障體系的不斷完善,老年旅游市場(chǎng)前景廣闊。前不久出臺(tái)的《樂(lè)享銀齡,探討中老年旅游消費(fèi)趨勢(shì)——2024年中國(guó)銀齡旅游專題報(bào)告》顯示,中老年群體是旅游市場(chǎng)重要客源且需求旺盛,旅游市場(chǎng)在不斷注入潛在客源。
The elderly tourism market enjoys broad prospects, as the the elderly population increases continuously while life expectancy extends, and the social security system for the elderly has been constantly improved. The \"Enjoying the Silver Age: An Exploration of the Senior Travel Consumption Trends–2024 China Senior Travel Special Report\" released recently shows that the middle-aged and elderly group is an important source of customers in the travel market with strong demand, and the travel market is continuously gaining potential customers.